New Deutsche Post SIMSme smartphone app grows rapidly on Interoute Virtual Data Centre.
Interoute‘s Cloud demonstrates its flexibility and security as a platform for new applications
London on 22 October 2014
Interoute, owner operator of Europe’s largest cloud services platform has announced that Deutsche Post’s new smartphone messenger app, SIMSme, is relying on Interoute Virtual Data Centre Berlin for its underlying cloud infrastructure. Since the launch of its Messenger app Deutsche Post has seen the number of people using the app steadily growing. thanks to the elastic nature of Interoute Virtual Data Center it is quickly scale to meet the rising demand for the SIMSme app. Interoute hosts the app in its German Virtual Data Center, which is based on a highly secure physical infrastructure in Interoute’s Berlin data Centre.
Interoute Virtual Data Centre (VDC) provides the cloud infrastructure for SIMSme and guarantees smooth operation, regardless of how many people use the app at the same time. Invisible to the end user, this underlying platform is nevertheless crucial for the performance of the app. To meet the large number of new users who signed up to use the app, Interoute was able to quickly scale up the computing infrastructure it provides Deutsche Post, adding 30 times the initial computing power provisioned to meet the rising demand.
The ability to control which geographic Virtual Data Centre zone or zones are used to host a user’s data ensures the SIMSme app data stays within German national borders, secure in Interoute’s Berlin Data Centre. This along with the ISO 20000 and ISO 27001 certifications the Data Centre holds were important reasons why Deutsche Post chose Interoute’s Cloud platform. Ensuring the security of the app data is a central premise of SIMSme, as the users of the app are guaranteed complete control over their personal information. To ensure this level of security the messenger app is secured with end-to-end encryption, which has been tested and approved by TÜV IT. In addition, the app has a special feature that allows the user to setup and trigger the automatic self-destruction of particularly confidential messages after a few seconds.
Marco Hauprich, Senior Vice President of Mobile & New Media at Deutsche Post commented, “The German Post has stood for over 500 years for the secure and confidential transport of messages. This now applies to popular instant messages from smartphone to smartphone. We provide the world’s best data protection in accordance with the strict German laws, without imposing additional expenses on the customer. SIMSme is free of charge and as we are not using this opportunity to fund the service through advertisements like other messenger app services, it’s also free from advertisements”.
Jan Louwes, Executive Vice President for Enterprise Sales and Marketing at Interoute commented “Messenger services are among the most popular and widely used smartphone applications in the world. The rapid growth in uptake of the Deutsche Post SIMSme messenger app shows how important this app is for smartphone users in Germany. Interoute Virtual Data Centre is ideally suited to cope with this type of app and can quickly scale up as number of users grows, while still ensuring the highest security standards at all times. “
About Interoute
Interoute Communications Ltd is the owner operator of Europe’s largest cloud services platform, which encompasses over 67,000 km of lit fibre, 10 Virtual Data Centres, 12 hosting data centres and 31 collocation centres, with connections to 195 additional third-party data centres across Europe. Its full-service Unified ICT platform serves international enterprises, as well as every major European telecommunications incumbent and the major operators of North America, East and South Asia, governments and universities. These organisations find Interoute the ideal partner for computing, connectivity and communications and developing new services. Its Unified ICT strategy has proved attractive to enterprises looking for a scalable, secure and unconstrained platform on which they can build their voice, video, computing and data services, as well as service providers in need of high capacity international data transit andinfrastructure. With established operations throughout mainland Europe, North America and Dubai, Interoute also owns and operates dense city networks throughout Europe’s major business centres.
About Deutsche Post – The postal service for Germany
Deutsche Post is Europe’s largest postal service and the market leader in the German mail and parcels market. With the strong brand, Deutsche Post, the company builds its status as “The postal service for Germany” and furthermore has a leading position in the international shipment of mail and goods. Its portfolio ranges from standard products to eco-friendly and tailored solutions for private and business customers in the areas of mail communication, dialogue marketing and shipment of goods. With about 150,000 employees, Deutsche Post aims to promote the link between physical and electronic communication and develop its position as a provider of secure, simple and reliable communication. Deutsche Post is part of the Deutsche Post DHL Group. The Group reported 2013 revenues of more than €55billion. More information at www.dpdhl.de
